Category Archives: publishing

Independent Publishing – What Is It?

Independent Publishing is about you as an author going into business. Yes, the business begins with the writing of that special novel, biography, business book, or self-help book that you have long dreamed of completing, or with the hiring of … Continue reading

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Know Your Book Designer

When you are independently publishing your book or self-publishing, a book designer can and should be your best friend. After all the work you’ve put into creating a special novel, biography, business book, or self-help book, you deserve a finished … Continue reading

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Independent Publishing vs. Vanity Presses

If you’ve spent as many days, weeks, and months as I have writing your very important and extremely special book, it is vital that you know the difference between publishing your book independently or relying on vanity presses or pay-to-publish … Continue reading

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Self-Publishing Mistakes

Self-publishing is world filled with opportunities. It is also a world filled with challenges, uncertainty, and, very often, disappointment. If you are self-publishing, it means you’ve spent considerable time writing your book or collaborating with a ghostwriter. Whether you’ve written … Continue reading

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Ghostwriting is an Art

The best ghostwriters are generally successful authors in their own right.  They are generally highly published and very often critically acclaimed. Like the books that ghostwriters author for their own literary collections, the books they author for their clients require … Continue reading

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Smart Book Cover Design

How many books have you passed over because the cover design did nothing to attract your attention.  It happens far more often than we think.  A poorly designed book cover is a disaster in many ways.  In many ways, it … Continue reading

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An Audiobook is a Must

Imagine someone listening to your book while they’re sitting on the beach watching the waves roll in.  Imagine someone listening to your audiobook driving across country. It’s happening more and more.  The audiobook industry is nearly a billion-dollars strong. As … Continue reading

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The Power of e-Publishing

It would be hard to overestimate how the Internet and the digital revolution have affected the world of publishing. In the past, the publishing industry held tight control over who and what got published and promoted. Many would-be authors never … Continue reading

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The Importance of Keyword Phrases in Ranking Your E-Book.

Almost 90% of authors are choosing to self-publish these days. And since Amazon, and all other book sellers, use search engines to find and list their books, you have to find a way for your book or your sales page … Continue reading

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Typography: The Key to an Effective Book Cover

What is the most important element in creating an appealing, eye-catching book cover? As it turns out, it is the one element most often overlooked. No, not the graphics or the color scheme. No, not the landscape or the theme. … Continue reading

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