Category Archives: publishing

Publish, But Publish Smart

Begin with an assumption.  You’ve written a book.  A novel, biography, business book, self-help book.  It’s done.  Now it’s time to publish; time to publish smart.  Here’s some simple, but vital pieces to the publishing puzzle. Your book is done, … Continue reading

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Book Design – Facts and Fictions

Fact: The best book designers and book cover designers make themselves completely familiar with your book’s content, storyline, premise, and message.  If they don’t, find someone who will to commit their time to this critical phase. Fact: Both your book … Continue reading

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Does Your Book Need Content Editing or Copy Editing?

There is often a mistaken perspective in the world of publishing – and self-publishing in particular – that content editing and copyediting are the same, or at least cut from the same cloth. They aren’t. The similarities are important; but … Continue reading

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Great Book Design Begins with Great Communication

I know what you’re thinking when I say, “Great book design begins with great communication.” You’re thinking, “This is obvious.”  It should be, but it often is not. An author works extremely hard to produce that special book.  Whether it’s … Continue reading

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Don’t Wait: Get Your Story Written and Published

Having a great story inside you is only the first step. Bringing the story to life is hard work, but it is as worthwhile a goal as there is. Seeing that story in print is special. Handing your printed book … Continue reading

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Book Design in a Nutshell

Book design often suffers from the mistaken notion that it is all about the perfect book cover. As all-important as the cover is, book design is much for than that. Look at the way you would a completed book, be … Continue reading

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Reading, Writing, and the Book Jacket Design Process

Mood is everything when it comes to designing a fabulous book jacket. A great book cover designer understands that his or her job is to translate what it feels like to read your book.  Get the mood, understand the feeling, … Continue reading

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Book Design Trends and Indie Publishing

How much attention should you be paying to the current trends of the day when you set out to write the book of your dreams, be it a novel, a memoir, a business book, or a book of health and … Continue reading

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Book Design and the World of SEO

SEO. Search Engine Optimization.  Spooky words. Especially if you’re a writer who has just completed his or her novel, biography, business book, or book of inspiration. All you want to do is get your book to your book designer, get … Continue reading

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Be a Storyteller

Not everyone is a storyteller. Not everyone wants to be a storyteller. Make no mistake, however; we all love a good story.  We love to be swept up in what is the heart and soul of any good story: conflict … Continue reading

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