There are two ways to go now that your book is done, and there are pros and cons to each. Traditional publishing. Independent publishing.
Let’s define them. Traditional publishing is when you create a relationship with a mainstream publishing house, either big or small, who buys the rights to your book in exchange for an advance and the hope of royalties. This mainstream publishing house will, you hope, effectively market your book to the reading public via bookstores and, of course, the Internet.
When you independently publish your book, or self-publish, you are, in effect, the publisher. You control everything from the book cover design and the interior layout to the marketing and distribution of your book. You will sell most of your printed books and ebooks via the Internet, but you will also work with a printer who will fulfill your books to anyone who buys them.
Pros and Cons # 1. The Time Factor
With traditional publishing, prepare to wait. It can take anywhere from a year to three years from the time your literary agent sells your book to a publisher to the time it hits the selves of the bookstores. They have their schedule, you have yours. They are not the same.
With self-publishing, from the time your manuscript is proofread, the cover is designed, the book is laid out for printing, and the finished piece is sent to the printer of your choice, you can have your finished book is as little as two months.
Pros and Cons # 2. The Matter of Money
With traditional publishing, you are paid an advance. It might be $2,000. It might be $200,000. While most authors think that mainstream publishers will aggressively market their books, this most often depends on how much they’ve shelled out. In this day and age, most mainstream publishers also want your participation in marketing your book. So don’t be surprised when they ask about your marketing plan.
With self-publishing, you will be responsible for paying a proofreader, a book designer, and a cover designer. These costs should not be exorbitant, so choose wisely. You will be responsible for marketing. Make sure you choose a printing house that will distribute and fulfill your book. A good book designer will help with this.
In both cases, the key is exposure. Mainstream publishers are responsible for getting your book in the hands of readers. With self-publication, you are.
Pros and Cons # 3. The Issue of Control
With traditional publishing, you will have almost no control
With self-publishing, you will control almost everything.
Time to choose. Please visit www.GrahamPublishingGroup.com for more.